Tuesday, 19 June 2012

EXP 3: article mashup

coca cola facebook take two interactive 


What does your technology want from you? Your photos, opinions, data, friends’ data, likes, health records, contacts, romantic situation, whereabouts. Are video-game makers Hollywood’s next takeover bait? It was revealed on Wednesday that Coca-Cola (NYSE: KO) is looking to expand its reach worldwide by looking to smaller electronic arts companys to boost profits while simultaneously keeping rising commodity costs in check.With some of the biggest gaming groups now struggling, it looks like a buyer’s market for media giants. Electronic Arts and its rivals look ripe for the picking by media groups like  Coca-Cola and facebook. The current digital boom, which can evoke those heady-before-they-weren’t dot-com days, is pressing technology ever deeper into our lives.
  Coke continues to gain global share position in the world, placing it fundamentally among the best in our coverage universe. Strong demand was broad based with  society, with more technologies that serve you like a toothbrush.

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